Tuesday, 28 April 2015

Evaluation part 1-Brief


The brief that I was working to stated that SC records have hired me to manage their new act and along side that create 3 products which were a music video , six or eight panel   digipak and a A4 advertisement to promote the digipak, for my media course work . Following on from this I set about to find my artist through using a variation of different sites such as MP3 unsigned and Sound cloud , where I found my artist Debbie Aramide. Who at a young age attended theatre schools and is influenced by many different artist such as Whitney Huston     

 After listening to a selection of her songs on Sound cloud , such as lights and wonder I chose the song Rock Bottom. As I enjoyed listening to the up tempo beat within the song and the genre of the song which can be identified as RnB .Debbie Aramide soulful voice is what attracted me to her as an artist, as in addition to listening to RnB music I enjoy listening to Jazz music  and the I seeked permission  to use her song messaged the artist through her email and official Facebook pageScreen shot of email below. 


Saturday, 25 April 2015

Blog reflection questions week 14

What have you been doing this week? What key concept have you been focusing on?


The key concept that I focused on this week was finishing off our music video on Final cut pro , For this I got my other team members to watch the video and then asked for their feedback. One of my team members said that to improve the music video I should move the shot of a cartoon photo which says I can't believe we drank that much from the middle of   the music video to the end. Using that idea I  made the changes and we all as a group decided that it made the music video look better. Through look at my other team members work on the digipak  and the music magazine advert we acknowledge as a group that finishing touches needed to be added such as a bar code and social media icons.Also during this week we started exam perpetration for our exam in June, looking at section B Media in the online age.               

Saturday, 18 April 2015

Blog reflection questions week 13

What have you been doing this week? What key concept have you been focusing on?

The key concept that I have been focusing on this week is using the feedback given by my media teacher and other team members to improve on the editing that I worked on  for our music video. One piece of feedback that I got given was from my my media teacher who said that some of the shots within the music video went on for too long. Therefore in order to rectify this problem I used the blade tool to cut down the shots. I also looked at the work that my other team members were doing on the digipak and music magazine advert, This lead to a discussion with my team members on what photos should be used, which we are still deciding on.Also this week I also reviewed my blog looking for grammatical and spelling errors      

Saturday, 11 April 2015

Blog reflection question week 12

What have you been doing this week? What key concept have you been focusing on?

The key concept that I have been focusing on this week again is continuing with the editing with my other team members. As during our meet up session in the media room this week we built upon the editing that we had done last week, by deciding to incorporate a black and white shots at the beginning to represent the flashback that the main female protagonist is having at the beginning. In addition to this as we had two more media products to construct for our media advance portfolio project. We decided as a group that I would continue working on the editing  of the music video whilst my other team members worked on the digipak and music magazine advert on Photoshop.                

Friday, 10 April 2015

Music video feedback analysis






After giving my pitch for my music video. I sat down to have a discussion with my colleagues to find out their thoughts on my music video pitch. One of my classmates Roxane said that she liked my pitch because it was very detailed , However she did not understand the connection between the lyrics of the song and the video. I found this constructive criticism useful  as I did feel that I rushed through the lyrics section during my presentation .

Therefore in order to give her and my other colleagues a clearer understanding of the lyrics. I explained that the lyrics of the song was to do about heart break as the main protagonist in the video who is a female.found out that her boyfriend is cheating on her. From this I further went on to explain that one of  the ways I want to represent the theme of heart break in my music video
 through a blurry point   of view shot in order to coincide with the lyric of the song 'But I couldn't see you weren't an angel in my eyes.' Roxane also asked  where the location of my music video would be , in which I responded by saying the Assembly hall or the Drama hall.

Johnson another one of my colleagues asked me how I was going to create the feeling of heartbreak and love in the hall .I also felt that this constructive criticism was useful , I responded to this by explaining that in the hall the girl ( main protagonist in the video ) will be performing when she sees  her ex  boyfriend with his new girlfriend, and runs off stage to go outside to delete his girlfriend contact from her phone.However we do not know the  how his new girl friend and her are related. For example best friends or cousins. 

In addition to my colleagues Roxane and Johnson giving me feedback my teacher Mr Mallen asked me what the percentage wise would be between the performance and narrative part within my my music video. To answer his question I explained that narrative would be the main part within the music video and the performance part would be towards the end. My teacher also drew upon the lighting, pace of the song and suggest that the editing of the song should be slow paced, and made me  made reconsider the shots that I  wanted to use with the music video.For example the bird's eye view.     

Saturday, 4 April 2015

Blog reflection questions- week 11

What have you been doing this week? What key concept have you been focusing on?


The key concept this week that my group members and I  have been focusing on is editing. Following on from the filming my group members and I did during last week, we then agreed to me up in the media room. In order to use Final cut pro on the Mac computers to start constructing our final music video. Therefore in order to do this we had to import the footage filmed on the Cannon camcorder onto final cut pro then we began editing. Which at the start seemed to be difficult however as the time progressed during our meet up session in the media room the editing got easier.At the end of session we then decided on what day we wanted to me up again to continue editing. Also during this week another key concept that we focused on was taking pictures for the digipak and music magazine advert.